Brand Safety Institute and Compliant Launch Industry-First Data Integrity Dashboard

Quick Summary:

Building on the success of BSI’s MFA Transparency Utility, new partnership gives publishers access to critical data compliance metricsNEW YORK, April 24, 2025 (GLOBE NEWSWIRE) -- The Brand Safety Institute (BSI), an organization advancing brand safety through thought leadership, community, education, and certification, and Compliant, the technology brands rely on for data integrity, have launched the industry's first Data Integrity Dashboard for digital publishers.

The Data Integrity Dashboard, accessible to all publishers through the Brand Safety Institute's platform, features Compliant's quarterly-updated Data Integrity Index (DII) – an assessment across 13 regulatory risk categories.

"Data integrity and compliance are now as fundamental to digital advertising as viewability and brand safety," said Neal Thurman, Co-Founder, CEO of The Brand Safety Institute.

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Article Details

Author / Journalist: Compliant Tech LLC

Category: Technology

Markets: China

Topics: Publishers Industry Safety Compliant Integrity Brand Quality Advertising Media Data Digital

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-04-24 @ 12:59:00 (16 hours ago)

News Timezone: GMT +8:00

News Source URL: globenewswire.com

Language: English

Article Length: 844 words

Reading Time: 5 minutes read

Sentences: 31 lines

Sentence Length: 28 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © GlobeNewswire

News ID: 28191447

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News Last Updated: 8 hours ago

Coverage Areas: China

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